Theo The Label
Theo the Label is the quiet hero of conscious wardrobes—where minimalist tailoring meets mindful craftsmanship. Created in Melbourne by Esther Kirwan, Theo was born from the desire for quality staples: relaxed shapes, natural fabrics, and ethical production that honors maker communities. Each garment is more than style—it’s a moment of care and intention.
At 25 South Boutiques, Theo's collection is curated for those who value comfort with conscience. Think boxy poplin shirts cut for ease, knit cardigans that feel like a warm promise, and breezy dresses grounded in structure but light of spirit. Every piece signals quiet confidence and an investment in longevity.
Every Theo item has a story—from the deadstock fabrics sourced in Melbourne’s neighborhoods to the artisans in Bali who handcraft each stitch. When you wear Theo, you're not just putting on clothes, you're supporting social impact and sustainability.
Ready to redefine your dependable wardrobe? Buy online now at 25 South Boutiques—enjoy fast shipping and easy returns. Thoughtful fashion that feels good, looks good, and lasts—meet your new favorite must-haves.
