Raffi
Wrap yourself in the refined warmth of Raffi, a collection that brings indulgent softness and vibrant color to timeless knitwear essentials. Designed with legacy, each garment boasts artisan craftsmanship and the kind of plush textures that become wardrobe staples for years to come.
Founded by Raffi Shaya—renowned as the "king of cashmere"—the brand infuses every piece with mood-boosting comfort and precision tailoring. From luxe crewnecks in kaleidoscopic shades to classic cardigans meant to elevate daily dressing, Raffi’s aesthetic is rooted in wear-with-anything versatility and enduring style.
Cozy Staples That Elevate Everyday Feeling
Think oversized silhouettes in fine knits, cozy cashmere layers that feel like a hug, and statement-cardigan radiance in rich hues—each garment is a wardrobe anchor.
Crafted Color & Comfort, Every Day
Raffi pieces are as much about joy as warmth—their signature colors add life to classics, while expert knitting ensures every stitch feels elevated, fresh, and soothing.
Picture sliding into a richly toned sweater that feels like second skin or layering a buttery-soft cardigan that gracefully defines an outfit. These pieces don’t just keep you warm—they enhance the way you move, look, and feel. Whether styling a bold raspberry crew atop tailored trousers or wearing a neutral cashmere wrap with denim, your look becomes effortlessly chic and obviously intentional.
Raffi is about investing in pieces that last—through seasons and moods—designed to be reached for again and again. It’s the kind of elevated comfort that feels personal, luxurious, and uncommonly how-you.
